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College educated and raised in the suburbs, unlike the stereotypical emcee, JSWISS is an adept lyricist who embodies the essence of hip hop with an infusion of soul. Fans of hip hop’s “Golden Age” in the 90s and artists like Talib Kweli, The Roots and A Tribe Called Quest will love what this emcee has to offer, as will anyone who appreciates quality content from the heart. With clever wordplay, positive messages and an infectious energy that drives an exciting live show, JSWISS, who Brooklyn Hip Hop Festival producer Brooklyn Bodega calls “a great representative of the future of the culture,” appeals to hip hop purists and new hip hop audiences alike.